Branding & Identity
12 Oaks Baptist Church, located in Paducah, KY, came to me with the need of rebranding their church. The old logo, although perfectly matching the name, needed to be retired. The goal of the new logo/brand was to look timeless, unique, and true to the name of 12 Oaks. This logo is also a part of the new website that will be rolling out for the church soon!
One of the goals of this project was to create a “branded house.” As a part of the entire project, we matched the primary logo icon with the appropriate name for each ministry.
Rather than focus on colors for this logo, we decided to roll with a straight black or white logo so that the church isn’t trapped into a color palette. But rather, the logo will be able to be used on any surface.
Have A Project Need Like This?
Strategize & Plan
Discover the problems with the old website and create a plan to solve those problems.
Create an ideal customer avatar to describe your perfect customer.
Figure out what websites you like and don't like. Figure out what type of functionality you need and don't need.
Design For Results
Create wireframe and visual mockups of your website design so that you know exactly what your website will look like once live.
Create resources and other pieces that will aid in the website development process such as lead magnets.
Develop For Launch
Develop the website on a private server so that you don't need to worry about down time.
Set up needed integrations such as email capture, auto scheduler, and anything else required for us to reach your goals.
Maintain & Protect
Continually monitor for security threats and issues on the website to ensure minimal downtime and hacks.
Keep me in your corner to update, modify, or change the website.
Know and understand how well your website is performing.
Grow & Be Found
Work to get to the top of Google and other search engine results for key terms and search terms.
Grow your authority and visibility for local search optimization, no matter your home town.
Establish Your Authority and Credibility
Make sure that people have reason to remember your name by setting up a lead capturing and lead nurturing sequence.
Establish your authority as the industry leader for your field in your local area.