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Search Engine Optimization

In order to build a website that makes money, you have to do more than just have a website. You need a plan to get your website in front of the right people! Let's use your website to strategically attract leads, without wasting time feeling invisible and exhausted on social media.
Search Engine Optimization South Bend

Local Businesses Are Different, Including Your Own

Two things are fundamentally different about online marketing for local businesses:

The Good

It’s easier to build trust and gain authority because you personally know the community you’re serving. There’s less competition, making marketing easier and less expensive than advertising national brands.

The Bad

Local audiences are smaller and harder to reach. National brands can focus on a single platform, like Facebook, to get all the leads they can handle. As a local business owner, not everyone in your community is always on Facebook.

Furthermore, Facebook and Instagram are now "pay to play" platforms. This means that only 1-2% of your followers will see your post UNLESS you pay to boost the visibility. My digital marketing strategy for local businesses taps into multiple lead sources simultaneously.

How Do You Get Your Business Found Online?

Establish Online Visibility & Authority

To get more clicks, you need two things: visibility and authority. In addition to an authoritative website, you also need to be well represented on Google and other online business directories. Impressive branding will capture attention, and a fully-managed system for collecting customer reviews will build credibility and authority. That's why you get (a lot) more clicks.

Build a Website to Google's Specs

To show up online, you have to play by the rules. Not knowing the rules can cost you everything. Focus on correct development structure and protocols to be sure you are not penalized.

Create Content to Increase Your Visibility & Be Found

There's a difference between having a website and having a website that gets found online. Research keywords and create specific service pages to help your website be found when people are searching for answers to their questions.

Search Engine Optimization out of South Bend, IN

Ready To Give Your Local Business A Much Needed Online Boost?

Have you ever wondered:

How do I connect with local customers without spamming anyone?

How do new customers discover my business, even if they don’t know my name?

How do I combine the power of word-of-mouth referrals with 24/7 online availability?

How do I build trust and social proof that outshines my competition, even if they’ve been around longer?

Business Owners That Decided to Get Found

Although every business is different, every business owner has a similar problem – showing up online and connecting with their target audience. Here are a few business owners that decided it was time to show up online with authority and credibility:

Amber Arguiljo
Marc is amazing to work with. He's got great instincts and insight and is always quick to respond and offer suggestions. Our website grew in traffic and usefulness by leaps and bounds once we started working with him!

Amber Arguijo

Journey Church
Heather Castillo
As soon as I saw Marc's previous work, I knew I had found the web designer I had been looking for. Once I got on the phone with him to discuss my vision, I knew he was going to knock it out of the park. He's professional, diligent and really put his heart and soul into my website redesign. The entire process from beginning to end was fantastic. He took care of all of my wishes and even added a few things I hadn't even known that I needed (but I absolutely love). If you are looking for someone to re/design your website, contact Marc!

Heather Castillo

The Super Mom Life
Marc did a fantastic job taking our concept and constructing an awesome brand for us. Marc's positive attitude makes him a joy to work with and his desire to win for his customer brings a level of confidence to each meeting. He goes above and beyond. I highly recommend him and his work.

Amber Eggett

Amber's Kitchen Cooks

How Does SEO & Digital Marketing Work?

There is a "Circle of Life" to digital marketing. Follow my 7 piece framework to grow your online presence! Here are the specific strategies we’ll use when you work with me:


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