Website Design & Development
Water Time is a Michiana local business that provides home and office solutions in the Northern Indiana and Southwestern Michigan communities by offering Bottled Water delivery and service, including bottle-free water dispensers for infinite water. Their old website was a simple build, but the owner desired to have a more functional website that helped set apart from the other water delivery companies in the Michiana area, and let customers purchased their first order directly from the website.
Customer Journey For First Order
In order to have a perfect flow, the customer journey needs to start on the website and end with a customer created inside quickbooks. Here’s the steps that I integrated to solve this problem:
- Customer goes through a series of steps to place an order to water, cooler system, and 20 ounce water bottle add-on.
- Once customer orders, the credit card is processed and notifies Water Time of a new order and delivery request.
- Once order is processed by the credit card company, Quickbooks automatically creates a new user, complete with delivery information.
- Custom design and development on WordPress
- E-commerce capabilities to purchase first month’s order of water
- Integration with e-commerce platform and quickbooks
- SEO landing pages to target key cities for water delivery
Have A Project Need Like This?
Strategize & Plan
Discover the problems with the old website and create a plan to solve those problems.
Create an ideal customer avatar to describe your perfect customer.
Figure out what websites you like and don't like. Figure out what type of functionality you need and don't need.
Design For Results
Create wireframe and visual mockups of your website design so that you know exactly what your website will look like once live.
Create resources and other pieces that will aid in the website development process such as lead magnets.
Develop For Launch
Develop the website on a private server so that you don't need to worry about down time.
Set up needed integrations such as email capture, auto scheduler, and anything else required for us to reach your goals.
Maintain & Protect
Continually monitor for security threats and issues on the website to ensure minimal downtime and hacks.
Keep me in your corner to update, modify, or change the website.
Know and understand how well your website is performing.
Grow & Be Found
Work to get to the top of Google and other search engine results for key terms and search terms.
Grow your authority and visibility for local search optimization, no matter your home town.
Establish Your Authority and Credibility
Make sure that people have reason to remember your name by setting up a lead capturing and lead nurturing sequence.
Establish your authority as the industry leader for your field in your local area.